India's Goa Film Fest forgoes glitz and glamour 0
Bollywood film icon Rajinikanth has been invited to help launch the 2013 International Film Festival of India. He is seen in the gallery during the ICC Cricket World Cup final match between Sri Lanka and India in Mumbai April 2, 2011. (REUTERS/Vivek Prakash)
Organizers of the 2013 International Film Festival of India have announced there will be no Bollywood premiers at this year’s event. The decision reflects a belief that this will enable visitors to concentrate on “meaningful and serious” cinema.
According to Mail Today, event organizers feel the mass appeal of Bollywood detracts from the small films that need a special venue to share their work.
“The premieres of popular films, and the long wait for the stars to make an appearance, is nothing but a distraction from serious cinema,” said Vishnu Wagh, the Entertainment Society of Goa vice chairman.
“Reputed people in the film fraternity feel that the festival should not have popular cinema."
The distinction between art and the average blockbuster is largely intuitive, although the decision to disqualify a film as art due to mass appeal may leave some scratching their head. While there’s a tangible difference between films like Amour and Tranformers, reserving the moniker of artistry for indie films can seem elitist and restrictive.
That said, such festivals as Cannes, Sundance and the Vancouver International Film Festival, among others, provide valuable platforms to small filmmakers looking to communicate important messages and stories — albeit without the mega budgets and extensive networks available to their Bollywood and Hollywood counterparts.
Wagh said organizers felt that IFFI had lost its focus and added that no popular Hindi, Telugu, Tamil or Bengali films would be showcased during the 10-day event.
Although Bollywood won’t be an official part of the event, it will still have a presence. Organizers have invited film icon Rajinikanth to help launch the festival, which begins Nov. 20.
IFFI, established in 1952, provides a platform to promote excellence of the film art and an understanding and appreciation of the film culture of different nations. It was previously held in Mumbai, Madras, Delhi and Calcutta, but has been in Goa since 2004.
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