In an effort to ease the Black Friday rush, Walmart locations in the U.S. will cut prices on popular gifts by up to 60% starting this weekend, the retailer announced Tuesday.
Walmart will introduce savings resembling the day-after-Thanksgiving ("Black Friday") prices on select toys and entertainment one week early, starting Nov. 21.
"Shoppers who want to get a jump start this weekend can find values in entertainment they would expect to see after Thanksgiving Day,” said Gary Severson, senior vice president of entertainment, Walmart U.S.
The blitz sale south of the border is expected to last through to Nov. 27.
Walmart Canada was not immediately available to comment on whether locations in this country would follow suit.
Popular marked-down toys at U.S. locations include:
-Li’l Luvables Studio
-EZ Bake Oven
-Little Dreams 22” Doll
-Baby Alive Newborn Doll
-Nerf Capture the Flag
-Air Hogs Laser Zero Gravity Remote-controlled Vehicle
-Barbie Generation of Dreams Collectors Doll
-Disney Princess Scooter
-Nerf N-Strike Vulcan
-HDTV Savings
-26" Vizio LCD HDTV (720p model)