Plus-sized model to be featured on Vogue Italia site 0
Plus-size Fashion model Sunday Omony of Calgary will be featured in Vogue's website next month. (PHOTO COURTESY ARMANDO BORGES)
Curvy models are here to stay, says a local woman slated to be featured in Vogue Italia’s website next month.
Sunday Omony, originally from Uganda, will be featured in a video interview highlighting her humanitarian work and advocacy against bullying and promotion of healthy self-esteem and positive body image.
The push to bring plus-sized and curvy women to the forefront of the modelling world is not just a passing trend, said Omony, who was already featured in a Vogue Italia edition last year.
“I think people are starting to understand that there’s a need for this,” she said.
“I think consumers are learning to see women who look like them in ad campaigns and at the same time I think designers are starting to understand that there is a market.”
In May, the editors of Vogue around the world agreed to veto anyone underweight or younger than 16 years old to appear as models on the pages of their magazines.
Omony said she thinks the plus-size market has been neglected for a long time.
“My mom is a plus size and I don’t necessarily want to wear the style of clothes that she’s wearing,” said the 27-year-old model who began her career almost 11 years ago.
“But now I see a change where young girls -- 17 years old and plus size -- have more stylish clothes similar to what their skinny friends wear.”
Omony will be featured in Vogue Italia’s continuing campaign putting curvy models on the spotlight.
She began her modelling career modelling at 16, when plus size models were hardly noticed.
“I was doing everything that I could to actually lose weight,” she said.
“There’s an unrealistic standard of beauty from the media and magazines that we read all the time.”
But then, she found out there was a whole department in modelling that employs bigger girls like her.
“It actually saved my life in many ways,” said Omony, who has become the face of many non-profit groups such as the Heart and Stroke Foundation, among others.
She has modelled for well-known labels such as the Old Navy and was featured in a variety of fashion magazines in North America, Europe and Africa.
Omony said the emerging importance of plus-sized models will definitely help her career, but it also speaks volume to young girls and boys who have been bullied and had faced body image and self-esteem problems.
As part of her community outreach mission, Omony gives inspirational speeches addressing young girls and boys on how to triumph against bullying and celebrate the inner beauty of each human being.